Dada

PR Division.

Client:Hilton – retained throughout all hotels

Project:Relaunch of a Hilton bar within Glasgow’s bohemian west end – how to place on the map in a highly competitive area – Scotland’s first piece of ‘naked art’ culminating in displaying the art within the bar

Summary:Total media domination across print, broadcast and online. Three month campaign delivering over 600 pieces of coverage throughout the globe. Tripling turnover of the unit.

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Dada_pr_hilton