Securing headlines such as ‘Susan Takes the US by Storm’ to ‘Dreams Come True for Overnight Star’, DADA helped fuel the global media frenzy surrounding unlikely superstar Susan Boyle by handling the Scottish leg of her publicity campaign during the pinnacle of her Britain’s Got Talent fame.

Maximising coverage to the hilt and dealing with a plethora of media enquiries from across the globe, the DADA team secured coverage across radio, TV, print and online media everywhere from the UK to America - setting up appearances on prime time shows such as ‘BBC News’ and ‘Good Morning America’.

The coverage – a bit like Susan’s voice – definitely speaks for itself…